Our Story

PureHarvest was founded as a family business to share simple, healthy, and organic food within the local community. Over the last 40 years we have grown and shared that mission throughout Australia and the world, but we remain 100% family owned and committed to the vision of healthy and happy communities.

Scroll down to read more about our history and our contributions in establishing markets, innovating products, and promoting organics.

We began as a small health food store in Prahran, Victoria, called Ceres Natural Foods. We started out selling direct to consumers & distributing bulk grains, beans, and foodstuffs.
As a leader in health foods and organics, we started importing and distributing Soy Milk and Rice Syrup products in Australia.
We started selling the first PureHarvest branded product - organic rice cakes, manufactured out of Prahran and distributed across Australia.
Our commitment to the organics industry led to our involvement in financing and helping to set up the first organic rice crop grown in Australia.
We moved to a larger distribution site in Bentleigh as we continued to expand our range of products to include organic pantry staples such as honey, tahini, pasta, and oils.
We became the first company to sell Australian made and grown Soy Milk to customers, under the name Aussie Soy.
Our innovation in plant milks continued with the first Rice Milk manufactured and distributed across Australia under the name Aussie Dream.
The plant milk range continued to expand as Pureharvest Oat Milk becomes the first oat milk distributed across Australia.
As we continued to grow we made the move to regional Victoria, setting up in Drouin and expanding our manufacturing capacity.
Further innovation with plant milks as our first Almond Milk is manufactured and distributed across Australia.
Our popular Coco Quench, the first Coconut milk beverage available in Australia, is manufactured & distributed for the first time.
We released the first vegan chocolate spread in Australia under the name Coco2.
NOM (Nutty Oat Milk), a blended oat & nut plant milk, is released in Australia.
Another logo update (our third) for PureHarvest, and a packaging update is rolled out across our entire range of products.
It is over 40 years after we started, but we are still working at the same dream of providing people with quality natural and organic products. As one of Australia's largest manufacturers of natural and organic foods we have grown to a team of over 100, but we remain a 100% family owned and run business.